Red Nose Day

Red Nose Day is organised by the charity organisation Red Nose Australia, formerly known as SIDS and Kids. The purpose of this observance is to raise funds and awareness for the prevention of sudden infant death syndrome (SIDS), as well as support for families who have suffered the loss of a child due to SIDS or other causes. Red Nose Day aims to improve the health and safety of babies and children by endorsing safe sleeping practices, investing in vital research, and providing necessary resources to parents, childcare professionals, and the wider community.

The origins of Red Nose Day in Australia can be traced back to 1988, when it was first held to raise awareness about SIDS and reduce its incidence. Since then, the focus has broadened to encompass childhood-related causes of death, such as stillbirth and fatal accidents, as well as supporting bereaved families. Red Nose Day has become one of the most prominent charity events in Australia, with people coming together to participate in fundraising activities, don a red nose, and raise critical funds needed for research and support services.

In Australia, Red Nose Day is celebrated by individuals, organisations, and communities joining together to participate in various fundraising activities. Events and activities typically include workplace dress-up days, community events, and purchasing merchandise with the iconic red nose symbol. Money raised during these activities is used to fund research into the causes and prevention of sudden infant death, as well as support for affected families. Red Nose Day in Australia traditionally falls on the last Friday of June, with specific campaigns and events held throughout the month to promote awareness and raise funds.