World Day for Audiovisual Heritage

World Day for Audiovisual Heritage is observed internationally to raise awareness of the importance of preserving audiovisual material, which includes films, sound recordings, and radio or television broadcasts. These materials hold immense cultural, historical, and social significance and can often provide unique insight into our collective past. By celebrating and acknowledging the value of audiovisual material, this annual event encourages archivists, governments, and organizations to work together to protect and preserve this valuable heritage for future generations.

Established in 2005 by the United Nations Educational, Scientific, and Cultural Organization (UNESCO), World Day for Audiovisual Heritage emerged as a response to the increasing vulnerability of audiovisual records. In New Zealand, audiovisual materials offer an invaluable insight into the history of the nation, from the early records of Māori culture to the contemporary music and filmmaking scene. Recognizing the significance of these heritage materials, efforts have been made through initiatives such as the New Zealand Archive of Film, Television and Sound (Ngā Taonga), which collects, preserves and fosters audiovisual heritage, ensuring its accessibility to the wider public.

Observance of World Day for Audiovisual Heritage in New Zealand often involves various activities and events aimed at promoting the appreciation of audiovisual materials and their preservation. Institutions such as Ngā Taonga Sound & Vision and the New Zealand Film Archive, among others, host lectures, screenings, and exhibitions to showcase the richness and diversity of the nation's audiovisual heritage. These initiatives allow the New Zealand public to engage with and learn more about their shared history and culture. The World Day for Audiovisual Heritage occurs every year on October 27th, providing an annual reminder for all New Zealanders of the importance of safeguarding this unique aspect of their heritage.