Black Friday

Black Friday is a significant shopping event that originated in the United States, marking the start of the holiday shopping season. During this annual observance, retailers offer various deals and promotions, resulting in high sales volumes and substantial discounts for shoppers. The popularity of this event has expanded over the years, reaching numerous countries worldwide, including Denmark.

The term “Black Friday” was first coined in 1960s Philadelphia, as a reference to the heavy foot and vehicle traffic that occurred after the American Thanksgiving holiday, which is always celebrated on the fourth Thursday of November. Danish retailers began adopting the concept of Black Friday in recent years, taking advantage of the global exposure and the anticipation of shoppers looking for exclusive deals and bargains. This has evolved Black Friday into a significant shopping occasion in Denmark, with an increasing number of retailers opting to participate in the event each year.

In Denmark, Black Friday follows a similar pattern to the United States, with stores offering discounted prices on a variety of products and services. Both brick-and-mortar stores and online retailers partake in the event to attract customers and increase sales. As a result, many Danes look forward to Black Friday as an opportunity to purchase their desired items at a reduced price. Similar to its American counterpart, Black Friday in Denmark takes place on the day after Thanksgiving, which in Denmark corresponds to the fourth Friday of November.